Experience Makers
Learning Series

An 8-week learning experience with strategies and tools to make a difference NOW
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Series 1: The Customer-First Mindset

The first program in the series is focused on the customer-first mindset (CFM), from what it means to why it matters to your business and bottom line. It includes 5 courses spread across 8 weeks.


8 weeks to transform your organisation

Apply your learnings to real business problems as you go along. Emerge with the insights, skills, and confidence to lead a customer-centric transformation.
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Who's IT for?

APAC commerce marketing and leadership professionals

If commerce is your bread and butter, then this is for you. 
Commerce marketers
You’re a marketer and emerging commerce leader ready to add to your toolkit.
Commerce leaders
Or a manager in commerce, digital marketing, customer service, or related disciplines.
Competitive industry
You work in a competitive industry — including fashion and apparel — from upper-small through to mid-sized organisations ($100k–$1B turnover).
+ your team
Build extra support for your transformation and invite your digital team to join you inside Experience Makers.
What we offer

A unique learning experience designed to empower you

Learn on-demand from the global commerce experts

Network with peers for a richer experience

Hands on activities to build your marketing skills

Embark on flexible learning that fits with your day

Access to Adobe library and real-life case studies

Receive a Certificate of Completion 

The Experience Makers Learning Manifesto

You are empowered to learn on your own

You will be able to apply what you learn to your current and future workplaces

You may not know it yet… but you’ll find out

Student-centric learning: You are at the heart of everything we teach

Micro-learning: We’ll break down big concepts into bite-sized chunks

Blended learning: From synchronous (learning together) to asynchronous (self-directed) learning

Workplace learning: High transfer of learning to your current and future roles

Growth Mindset learning: Building resilience and confidence with discovering and mastering the unknown


Meet our core team

Nicholas Kontopoulos

COURSE Contributor
Nick is Adobe’s Head of APAC Growth Marketing. With over 20+ years in business development, sales, and marketing, Nick is a strong believer in the importance of putting the customer experience at the heart of everything. 

Dr Lynda Wee

Learning architect & andragogist
Dr Lynda is an associate professor at Nanyang Technological University in Singapore and Founder/CEO of Bootstrap, a business consultancy and capability development firm.
Her specialties include Design Thinking, Leadership Development, and Channel Value Creation.

Joni Freeman

COURSE contributor
Joni is Adobe’s APAC Commercial Demand Generation Specialist, with deep knowledge of commerce, marketing automation, digital marketing, and marketing analytics. She’s tech-savvy, enthusiastic, and a born problem solver.

Maryel Roman-Price

As Adobe’s APAC DX Growth Demand Generation Manager, Maryel has more than a decade of experience in leading campaigns that build brand awareness, engagement, and revenue.
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